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Manager, eCommerce

Company: GroupM
Location: San Francisco
Posted on: June 13, 2021

Job Description:

Summary:

Are you a search marketer immersed in the world of retail and eCommerce? Do you know how to leverage search insights, tech platforms, and cross-channel partners to drive sales and win customers?

In this role you will function as the eCommerce Search expert for a global CPG giant by gaining insight from and influence over lower funnel consumer activities. This includes uncovering unique search drivers, identifying gaps, and holistic search planning, all to drive consumers down the funnel and to the point of sale.

This is an incredible opportunity for search marketers with a keen interest in the ever-changing world of retail and eCommerce. You will showcase your technical, in-platform knowledge of search, the ability to think tactfully and strategically, and spend time onsite at the client to foster a truly productive agency-client relationship.

Responsibilities:

  • You are the client's go-to eCommerce consultant. You will develop proposals around eCommerce search activation to help the brands deliver strong performance and growth.
  • Be the bridge to drive collaboration. Foster and facilitate the intra-agency partnership between eCommerce, Brand, Media, and Shopper Marketing to deliver on holistic search principles.
  • You will champion the importance of data-driven strategy. Identify gaps in search performance, propose and test creative solutions, and measure performance to continuously add value to the space.
  • Apply insights and recommendations from Global Search strategies to local brand outputs, always considering fit and purpose for local consumers and marketplaces.
  • Help us think beyond just Amazon. Present innovations and developments in the eCommerce space to key client stakeholders and outline potential new ways of working to enhance the eCommerce search proposition across their business.

Qualifications:

  • You are a search marketer, first and foremost, with at least 5 years of experience. Bring an in-depth understanding of SEM/SEO with the ability to be executional in capacity.
  • Prior experience working in the eCommerce/retail vertical, whether at an agency, brand, or AdTech company.
  • Hands-on-keyboard knowledge of Criteo, AMS, Google Ads. Understanding of Google PLA, Promote IQ/Spotfront preferred.
  • Client-facing experience with the ability to both present to an audience in an articulate and engaging manner and develop one-on-one relationships with stakeholders.
  • Ability to interact with people at all levels of an organization, fostering strong cross-functional teamwork.
  • Enjoy working in a dynamic and collaborative environment

ABOUT GROUPM:

GroupM is the world's leading media investment company responsible for more than $50B in annual media investment through agencies Mindshare, MediaCom, Wavemaker, Essence and m/SIX, as well as the outcomes-driven programmatic audience company, Xaxis. GroupM's portfolio includes Data & Technology, Investment and Services, all united in vision to shape the next era of media where advertising works better for people. By leveraging all the benefits of scale, the company innovates, differentiates and generates sustained value for our clients wherever they do business.

GroupM and all its affiliates embrace and celebrate diversity, inclusivity, and equal opportunity.We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide media agency network that represents global clients. The more inclusive we are, the more great work we can create together.

Keywords: GroupM, San Francisco , Manager, eCommerce, Other , San Francisco, California

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