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Technical Search Engine Optimization Manager

Company: DocuSign
Location: San Francisco
Posted on: August 7, 2022

Job Description:

This position is not eligible for employment in the following states: Alaska, Hawaii, Maine, Mississippi, North Dakota, South Dakota, Vermont, West Virginia and Wyoming.Our agreement with employeesDocuSign is committed to building trust and making the world more agreeable for our employees, customers and the communities in which we live and work. You can count on us to listen, be honest, and try our best to do what's right, every day. At DocuSign, everything is equal. We each have a responsibility to ensure every team member has an equal opportunity to succeed, to be heard, to exchange ideas openly, to build lasting relationships, and to do the work of their life. Best of all, you will be able to feel deep pride in the work you do, because your contribution helps us make the world better than we found it. And for that, you'll be loved by us, our customers, and the world in which we live.The teamOur Marketing team creates world-class content and data-driven marketing solutions that communicate the value of DocuSign's Agreement Cloud to reach more customers and help them understand the potential impact DocuSign can have on their business. We design creative for a new business campaign. Build worldwide digital experiences that touch millions. Refine messaging around new product launches. Organize captivating customer events. Develop innovative social media campaigns. Collaborate on playbooks and training with the Sales team. Marketing is the face and voice of DocuSign and plays a key, high-impact role in how we tell our story.This positionAs a Technical SEO Manager, you will be responsible for monitoring, auditing and analyzing our portfolio of websites in order to prioritize technical optimizations and future-proof the tech stack for SEO health and scalability. You will play a key role in partnering with cross-functional teams to execute our plan. You'll work cross-functionally with the Digital Experience team, Product Marketing, Analytics, Engineering and senior leadership.This position is an individual contributor reporting to the Senior SEO Manager and is Designated Flex.Responsibilities--- Execute technical SEO site audits to resolve technical SEO issues and improve overall site health and performance--- Prioritize and implement successful technical SEO strategies with a focus on structure and maintaining an optimal taxonomy--- Identify site issues, root causes and specific technical requirements to drive cross-functional projects--- Diagnose crawling, rendering and indexing issues, and deliver deep-dive analyses and propose data-driven optimizations based on business feasibility and expected return--- Identify and prioritize risks and opportunities within tech stack--- Partner with cross functional teams to execute respective components of the plan--- Stay on the cutting edge of SEO for on page, mobile and technical optimization opportunities to drive continuous improvement--- Communicate technical SEO needs, concerns, and performance insights proactively and effectively to stakeholders in order to achieve business goalsBasic qualifications--- BA/BS degree or equivalent work experience--- 5+ years of technical SEO experiencePreferred qualifications--- 2+ years of SEO experience in B2B SaaS companies--- Managed sites with significant organic search traffic--- Experience conducting keyword research and/or gap analysis--- Collaborative team player with the ability to work independently and manage multiple projects/tasks--- Proficient verbal and written communication skills--- Exceptional analytical and problem-solving skills--- Demonstrated ability to work on cross-functional projects--- Managed SEO tools, such as Google Analytics, Google Search Console, Botify, SEMrush and Siteimprove--- Working knowledge of content management systems, such as Drupal, Contentful, etc.--- Strong understanding of technical SEO including site architecture, 301 redirects, proper canonicalization, internal and external linking, log file analysis, etc.--- Proficient in using SEO audit tools such as Screaming Frog, Ahrefs, etc. and delivering prioritized recommendations beyond what's simply shown in the tool--- Proficient in diagnosing crawling, rendering and indexing issues--- Proficient in SEO best practices, especially as it relates to technical SEO: XML Sitemaps, Robots.txt, Javascript rendering, disallow, nofollow, canonical, noindex, etc.--- Experience in site migrations--- General knowledge of HTML and CSSBased on Colorado law, the following details are for Colorado individuals only: Colorado base salary range: $84,900 - $102,100 and eligible for bonus, equity and benefits.Vaccination requirementDocuSign may require all employees to be fully vaccinated against COVID-19 and provide proof of vaccination to visit a DocuSign office, to meet with potential or actual customers or business partners, or for other business-related purposes, in accordance with local law. Please note that DocuSign has contracts with different governments globally which may require compliance with local and federal laws.About usDocuSign helps organizations connect and automate how they prepare, sign, act on, and manage agreements. As part of the DocuSign Agreement Cloud, DocuSign offers eSignature: the worlds #1 way to sign electronically on practically any device, from almost anywhere, at any time. Today, over a million customers and hundreds of millions of users in over 180 countries use DocuSign to accelerate the process of doing business and simplify peoples lives. And we help save the world's forests and embrace environmental sustainability.Its important to us that we build a talented team that is as diverse as our customers and where all employees feel a deep sense of belonging and thrive. We encourage great talent who bring a range of perspectives to apply for our open positions. DocuSign is an Equal Opportunity Employer and makes hiring decisions based on experience, skill, aptitude and a can-do approach. We will not discriminate based on race, ethnicity, color, age, sex, religion, national origin, ancestry, pregnancy, sexual orientation, gender identity, gender expression, genetic information, physical or mental disability, registered domestic partner status, caregiver status, marital status, veteran or military status, or any other legally protected category.AccommodationsDocuSign provides reasonable accommodations for qualified individuals with disabilities in job application procedures, including if you have any difficulty using our online system. -

Keywords: DocuSign, San Francisco , Technical Search Engine Optimization Manager, IT / Software / Systems , San Francisco, California

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