Principal Product Manager, MarTech
Location: San Francisco
Posted on: September 21, 2023
About the role
We are seeking an exceptional Marketing Technologies Principal
Product Manager to join our high performing product team. As a
Principal Product Manager, you will bring your extensive experience
and deep expertise to lead the development and management of our
marketing technology stack and strategic SaaS services. You will
drive innovation, enable marketing spend optimization, and partner
with our marketing teams to shape the future of our marketing data
and technology strategy. You'll be responsible for developing the
strategy and roadmaps, monitoring and communicating progress, and
defining functional requirements for marketing products, services,
and initiatives. This role is tailored for an accomplished
professional who has a proven track record of delivering
transformative marketing technology initiatives at an
We're looking for a product leader who wants to work on real
problems that affect real people. You're curious and relentless in
pursuit of operational efficiency and help define solutions, create
investment business cases, and be a key partner in helping to scale
a company. You are able to visualize member needs and develop a
strategy that optimizes resources while balancing marketing and
technology needs. You have deep empathy but can effectively
prioritize with limited resources. You have a growth mindset and
want to be challenged. You have a high bar and want to be a
difference-maker in the organization. You'll bring a sense of
urgency that matches the incredible opportunity we have ahead of
The base salary offered for this role and level of experience will
begin at $188,500 and up to $267,100. Full-time employees are also
eligible for a bonus, competitive equity package, and benefits. The
actual base salary offered may be higher, depending on your
location, skills, qualifications, and experience.
In this role, you can expect to
- Strategic Planning: Develop and execute a forward-thinking
marketing technology strategy that aligns with our business
objectives and positions us as a leader in the industry. Identify
emerging trends, assess market dynamics, and recommend innovative
technologies to enhance our marketing capabilities.
- Product Leadership: Take ownership of the entire product
lifecycle, from ideation to implementation. Collaborate with
cross-functional teams to define product roadmaps, prioritize
features, and ensure successful execution. Champion a
customer-centric approach to deliver exceptional user experiences
and maximize value.
- Technology Evaluation and Integration: Evaluate, select, and
integrate cutting-edge marketing technologies, ensuring seamless
interoperability and data flow between different platforms. Stay
abreast of industry developments, partner with marketing to vet new
vendors and forge strategic partnerships to drive continuous
improvement. Build product investment business cases to help guide
strategic decision making.
- Stakeholder Engagement: Partner closely with marketing teams,
executives, and other key stakeholders to understand their needs,
align technology solutions, and drive adoption. Leverage your deep
understanding of marketing technology to provide thought leadership
and strategic guidance.
- Innovation and Experimentation: Foster a culture of innovation
by enabling experimentation, A/B testing, and agile methodologies.
Continuously partner with Marketing to explore emerging
technologies, conduct feasibility studies, and spearhead
proof-of-concepts to evaluate their potential impact.
- Data driven decision: Enable key performance metrics for
marketing performance by partnering with data and analytics teams
to derive actionable insights and optimization of marketing
- Leadership and Mentorship: Provide guidance and mentorship to
junior team members, fostering their professional growth. Act as a
subject matter expert, sharing industry knowledge, best practices,
and insights to drive excellence across the organization.
To thrive in this role, you have
- Minimum of 8-10 years of experience as a Product Manager, with
a focus on marketing technologies.
- Proven track record of successfully leading and delivering
large-scale marketing technology initiatives, ideally in a
fast-paced, data-driven environment.
- Deep understanding of a wide range of marketing technologies
and platforms, including CRM, marketing automation, measurement and
attribution analytics, personalization, bid optimization, media ad
platforms, content management, and AI-driven solutions.
- Expertise in data privacy regulations and compliance, with the
ability to navigate complex data governance requirements.
- Exceptional strategic thinking, with a demonstrated ability to
translate business objectives into actionable marketing technology
- Strong analytical mindset, proficient in analyzing complex data
sets, deriving insights, and making data-driven decisions.
- Excellent leadership, communication, and stakeholder management
skills, with the ability to influence and inspire cross-functional
- Proven experience in driving innovation, championing new
technologies, and fostering a culture of experimentation.
A little about us
We created Chime because we believe everyone deserves financial
peace of mind. By eliminating unnecessary fees and helping people
grow their savings automatically, we've empowered millions of
Americans to take control of their finances.
Chime is the largest and fastest-growing U.S. player in the
challenger-banking space. Through our banking partners, we offer
access to bank accounts with fee-free overdraft, provide members
the chance to receive early access to their paychecks, help them
improve their credit, and more!
We've built one of the most experienced leadership teams in Fintech
and were recently valued at over $25.5B. We've raised over $1.7B in
funding from leading investors including Sequoia Capital Global
Equities, SoftBank Vision Fund 2, General Atlantic, Tiger Global,
Dragoneer, DST, Coatue, Iconiq, Menlo Ventures and others.
What we offer
Keywords: Chime, San Francisco , Principal Product Manager, MarTech, Executive , San Francisco, California
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