Customer Reference Manager
Company: Kforce Technology
Location: San Francisco
Posted on: September 18, 2023
Job Description:
Kforce has a client in San Francisco, CA that is looking for a
Customer Reference Manager. This individual will be responsible for
driving the Reference Edge program.
Day to Day includes:
- Drive a customer reference program rooted in operational
excellence: Drive day-to-day operation of the customer reference
program and scale our existing program's impact through
optimizations in the use of data, automation, and improved
workflows/processes
- Grow our advocate database: Build new workflows and channels to
better identify, recruit, track, and enable advocates to share
their stories via reviews, reference calls, referrals, and content,
and partner with Sales, Product, and Marketing to drive reference
program adoption and impact
- Drive key customer references for priority GTM initiatives:
Identify and match key customer stories with priority opportunities
such as press, events, and product partnerships to enable
Marketing, Product, and Sales
- Train and enable internal teams: Effectively train and drive
adoption of the Customer Reference program processes and systems
across the organization
- Build and maintain a customer story library: Partner with
internal teams to build and maintain a robust, user-friendly
internal customer story library to power stakeholders including
Communications, Field Marketing, Content, and Sales
- Develop and execute new programs and campaigns to meet the
needs of the business: Lead and execute various new campaigns and
programs to support Customer Success and GTM teams to meet the
evolving needs of the business
- Measure program/asset effectiveness: Analyze the ongoing
performance of the program to improve reference efficacy and help
drive program adoption
Keywords: Kforce Technology, San Francisco , Customer Reference Manager, Executive , San Francisco, California
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