Marketing Director

Company: Ratcliff Architects Inc.
Location: Emeryville
Posted on: January 27, 2023

Job Description:

Description:Ratcliff is an industry leader in the planning and design of academic, civic, and healthcare projects throughout Northern California. We are looking for a Marketing Director to join our team and lead business development efforts across the firm's multiple practice areas.What You'll Be DoingThe Marketing Director will partner with practice leaders to develop short and long-term strategic business development goals; review leads; set targets and provide progress updates.Lead client and competitor research, including trend analysis, capital projects/long-term development plans review, and portfolio review for potential partnerships.Attend industry events and conferences; build relationships with architects, consultants, contractors, and professional services organizations to ascertain opportunities and maintain firm visibilityCollaborate in the development of RFP/RFQ responses; track outcomes; perform post-proposal and post-interview debriefs with clientsAssist with client interviews; provide guidance for messaging and presentation.Maintain marketing budgets; coordinate photographer and consultant contracts; oversee sponsorships and conference participation.Direct utilization of marketing database and oversee maintenance of marketing files.Maintain the firm's brand, marketing collateral, website and social media presence.Requirements:Who We're Looking ForMinimum of 8-10 years' experience in business development and marketing in the AEC industryA degree in business, marketing and/or communications is preferred for the Marketing Director Position. Understanding of the current trends shaping healthcare, higher education, K-12 education facility design and delivery.Established relationships with Bay Area industry partners, consultants and contractors. Software proficiency in Microsoft 365, Adobe Creative Cloud, and CRM softwareWhy Work at RatcliffRatcliff is an Equal Opportunity Employer, conveniently located in Emeryville, California, just across the Bay Bridge from San Francisco. We provide paid time off, paid holidays, 16 Fridays off per year, and a flexible hybrid schedule to ensure team members maintain a healthy work-life balance.Benefits Include:Medical Dental Vision Short Term & Long Term Disability Life & AD&D Long Term CareFlexible Spending Accounts 401(K) Profit Sharing With few limitations, Ratcliff requires staff working in the office to be fully vaccinated and boosted for COVID-19. If you are hired, vaccination verification will be required to complete the hiring process.PM22PI201381111

Keywords: Ratcliff Architects Inc., San Francisco , Marketing Director, Executive , Emeryville, California