Senior Demand Generation Manager

Company: SEARCH Group Partners
Location: San Francisco
Posted on: August 7, 2022

Job Description:

Job DescriptionSenior Demand Generation ManagerSEARCH Group Partners, a premier recruiting firm, is looking for an experienced Senior Demand Generation Manager working remotely for one of our clients located in the United States.The client is seeking a data-driven Senior Demand Generation Manager who will develop and execute demand generation programs for both nonprofit and commercial customers. This leader will power their initiatives by partnering with Marketing, especially Product Marketing and Content Marketing, to drive leads for Windfall Sales.The client's mission is to determine the net worth of every person on the planet. And we hold true to our core values of: (1) Be an excellent communicator; (2) Operate with transparency; (3) Provide leverage, not optimization; (4) Make a difference every day; and (5) Act with integrity and trust.Responsibilities: Manage the execution and performance of acquisition-focused and ABM campaigns across engagement channels. Develop near and long-term acquisition strategies that increase qualified leads and net revenue. Deliver quality leads to our sales teams while enabling them to effectively convert leads into pipeline and revenue, collect feedback from the field on an ongoing basis to optimize campaigns, and closely monitor ROI. Optimize our marketing automation and lead nurturing processes across all channels. Work cross-functionally to understand how our inbound leads turn into customers and continually refine our process to convert customers. Continually optimize for performance with tactics such as landing page testing, funnel optimization, ad copy testing, and more. Regularly report performance and results to senior leadership.Requirements: Bachelor's degree required Strong analytical skills and proven ability to use data to optimize campaign performance and identify new opportunities. 5+ years of experience in SaaS B2B marketing; experience marketing to data, analytics, and marketing personas a plus Proficiency with using B2B martech tools (e.g., Salesforce, marketing automation tools, ABM tools, etc.)Preferred Qualifications: Thrives in a fast-paced startup environment Strong problem-solving, analytical, and presentation skills Genuine passion for the customer journey and engaging key audiencesAbout SEARCH Group Partners:SGP provides professional talent acquisition and consulting services. The services we offer include temporary, temporary-to-hire, permanent placement, executive search, consulting, interim management transitions, on-site solutions, outsourcing, talent development and human resources. SGP believes in and understands the importance of investing time into both our clients and candidates. We know what it takes to forge successful, professional, long-lasting relationships and partnerships. We represent an exclusive network of professionals and take the time to get to know every one of our clients and candidates personally. At SEARCH Group Partners, we celebrate and support diversity and are proud to be an Equal Opportunity & Affirmative Action employer. In order to comply with federal regulations, we maintain records of the race and gender of applicants. For this reason and this reason only, we ask that you indicate your gender, race and ethnicity. If you do choose to answer these questions, this information will not affect your being considered for employment opportunities for which you are qualified.

Keywords: SEARCH Group Partners, San Francisco , Senior Demand Generation Manager, Executive , San Francisco, California