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Principal Product Marketing Manager

Company: ADUS-Adobe Systems
Location: San Francisco
Posted on: August 7, 2022

Job Description:

Our CompanyChanging the world through digital experiences is what Adobe's all about. We give everyone-from emerging artists to global brands-everything they need to design and deliver exceptional digital experiences! We're passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. We're on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!Design is at the core of everything Creative Cloud has to offer . As the Principal Product Marketing Manager on the Creative Cloud for enterprise team, you will be responsible for delivering enterprise messaging, launch and go-to-market strategies for the hugely important Design category, which spans marketing and brand design, digital product design, digital publishing, and more. Through deep customer interaction and product intuition, you will develop and champion business strategies to meet the needs of creative professionals within enterprises and ensure Adobe maintains leadership in this increasingly competitive category!What You Will DoLead overall enterprise product marketing strategy for our Design category, based on deep understanding of the product, customer, and competitive landscape across desktop, web and mobile design applications and collaboration services.Deliver ongoing user and market research to uncover new insights, trends, and opportunitiesDevelop a data-driven perspective on customer needs and translate those insights into actions for partner teams including product and go to marketPartner closely with cross-functional teams to ensure enterprise strategies align to and enhance broader design category needs and goalsDevelop enterprise messaging, use cases, personas, marketing programs, thought leadership and sales enablement programs.Craft our enterprise strategy to drive awareness and adoption of key design products and servicesWhat Will Help You Succeed7+ years of product marketing experience at a technology SaaS company, serving the enterprise segment.Passion for creativity and professional design, and Adobe's role in helping enterprises succeed with their digital transformationTrack record of driving impact with product marketing and strategy decisions based on your data-informed recommendations.Passion for deeply understanding customer needs, and an ability to clearly articulate insights and recommendations to all levels of the organization.Ability to build trust and partner with other product marketing, product, business development and enterprise sales teams to define and implement strategies and initiatives that achieve business goals.Ability to drive complex initiatives involving multiple teams and collaborators, balancing big-picture thinking against refined attention to detail.

Keywords: ADUS-Adobe Systems, San Francisco , Principal Product Marketing Manager, Executive , San Francisco, California

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