Manager, Recruitment Branding & Marketing

Company: First Republic Bank
Location: San Francisco
Posted on: August 7, 2022

Job Description:

DescriptionAt First Republic, we care about our people. Founded in 1985, we offer extraordinary client service in private banking, private business banking and private wealth management. We believe that personal connections are everything and our success is driven by the relationships we form with our colleagues and clients. You'll always feel empowered and valued here.Incredible teams doing exceptional work, every day.In Human Resources, we are committed to growing and protecting First Republic and its culture by attracting, retaining and supporting our most valuable resource: people. Providing our colleagues with extraordinary service is our commitment; their success is our reward.ResponsibilitiesThe Manager, Recruitment Marketing and Branding is responsible recruitment marketing and employment branding strategies. Through collaboration with Talent Acquisition, marketing and corporate communications, this role establishes a planned effort to target an inclusive group of potential candidate populations through a combination of media vehicles, social, digital, paid advertisements, professional associations, and other candidate pipeline opportunities. This individual will have a constant pulse on industry best practices and market shifts within the Financial Services industry.What you'll do as aManager, Recruitment Branding and Marketing:- Create and implement best in class recruitment marketing strategies to generate applications and deliver results while optimizing marketing performance. Develop, define, and convey the employer brand and value proposition for First Republic and help uncover and promote the differentiating factors that make First Republic an employer of choice- In partnership with Talent Acquisition Leadership and DEI champions, focus on, and contribute to, branding and media efforts to enhance overall reach of First Republic candidate demographic resulting in a more diverse workforce- Research, evaluate, and present new ideas, processes, technology to improve talent branding efforts.- Serve as a partner and SME in career site enhancements and maintenance, CRM maintenance, ensuring optimal candidate experience- Execute on Recruitment marketing campaigns, strategies and performance objectives as defined by Talent Operations Leadership- Own and execute on all media objectives related to holiday or annual events or during peak hiring seasons- Provide ideas and execute on creation and implementation of department specific initiatives to best support the recruiting team to use to drive external market awareness in high growth areas demanding increased hiring- Partner with internal Talent Sourcing team to best define, and execute on event advertising strategies and pipeline management- Partner with Campus Recruiting team to promote campus related events and initiatives to spotlight First Republic's internship and FT programs- Partner with Marketing and Corporate Communications teams to leverage candidate-facing communications, social media and video to convey the corporate culture and employee experience, while driving a consistent message, look and feel across all channels, and staying First Republic's branding guidelines- Monitor and measure the impact and effectiveness of marketing and employer branding activities, generate performance reports on a timely basis, and ensure maximum impact through click rates and continuous improvement of branding and sourcing effortsQualificationsYou could be a great fit if you have:- 3-5 years' experience in Recruitment Advertising and Employment branding (Agency or Corporate is OK)- Moderate to advanced level of social networking, internet and recruitment technologies/platforms- Experience with Financial Services industry or other highly regulated industry a must- Excellent written and verbal communication skills- Strong interpersonal and relationship building skill- Strong analytical and reporting capabilities- Experience prioritizing and managing multiple projects simultaneously- Proven experience planning social media programs that include an organic and paid approach. Knowledge of key social media platform guidelines and analytics/reportingJob Demands:- Must be able to review and analyze data reports and manuals; must be computer proficient.- Must be able to communicate effectively via telephone and in person.Own your work and your career - apply nowAre you willing to go the extra mile because you love what you do and how you can contribute as a team? Do you want the freedom to grow and the opportunity to take charge of your own career? If so, then come join us.We want hard working team players. You'll have the independence to learn, lead and drive change. A culture of extraordinary service, empowerment and stability - that's the First Republic way.We believe that a diverse range of backgrounds and ideas has and will continue to be fundamental to the future success of First Republic.If you are curious to learn more about this opportunity, we'd love to hear from you.This job description is not intended to be all-inclusive. Employee may perform other related duties as assigned to meet the ongoing needs of the organization. The Company is an equal opportunity employer. In this regard, the Company makes reasonable accommodations for qualified applicants and employees with disabilities in order to enable them to perform all essential job functions, unless doing so creates an undue hardship.First Republic is subject to federal laws that restrict the employment of individuals with certain types of criminal histories, including FDIA Section 19 and FINRA. To the extent not inconsistent with our obligations under those federal laws and regulations, First Republic will consider qualified candidates with criminal histories in a manner consistent with the Los Angeles and San Francisco ban-the-box laws.For New York City-based roles: Mayor Bill de Blasioannounced that, effective December 27, 2021, all private sector employers in New York City will be required to ensure that their employees are vaccinated against COVID-19 to attend work in the office. ReasonableMedical or Religious Accommodations may be requested if applicable to you.Please view New York'sGuidance on Accommodations for Workersfor more information.

Keywords: First Republic Bank, San Francisco , Manager, Recruitment Branding & Marketing, Executive , San Francisco, California