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Associate Director, US Crysvita Marketing

Company: Ultragenyx Pharmaceutical
Location: Brisbane
Posted on: February 25, 2021

Job Description:

Associate Director, US Crysvita Marketing Ultragenyx is a commercial-stage biopharmaceutical company committed to developing novel therapies for the treatment of rare and ultra-rare genetic diseases. The company has rapidly built a diverse portfolio of small molecule, monoclonal antibody, mRNA and gene therapy candidates with the potential to address debilitating genetic diseases for which the unmet medical need is high, the biology for treatment is clear, and for which there are typically no approved therapies treating the underlying disease.-- Developing new treatments for rare genetic diseases is challenging work. It takes courage, talent, and dedication to look past the easy answers and uncover new solutions that can make a meaningful impact. At Ultragenyx we push each other to perform at our very best, because we never lose sight of our mission - to make a difference in our patients' lives. Come join our team during this exciting time of growth and opportunities! During the COVID-19 Outbreak we are committed to our hiring process. The health and safety of our employees and prospective employees take priority which means at this time our process will include WebEx video discussions, interviews & onboarding. Position Summary ultraimpact - Make a difference for those who need it most Reporting to the Director, Crysvita Marketing, the Senior Manager/Associate Director of--US Marketing will play an important role within the company's commercial organization. You would be responsible for working closely with the HCP and Patient marketing leads to develop and execute on non-personal (NPP) and personal promotion (PP) programs. These activities will include management of unbranded and branded websites, social media, search, digital and paper collateral development, and congress booth content and pull-through with the support of third-party brand agencies. The ideal candidate will bring expertise in digital and multi-channel marketing, proven execution experience, and someone who would enjoy working as part of a fast-paced, high performing team where every team member has a passion for raising awareness for under-served patient populations. The individual will work cross-functionally with Field, Field Operations, Commercial IT, Patient Services, Market Access, Medical Affairs, Regulatory, Legal and Compliance and will collaborate with other members of the commercial services team as required.-- Responsibilities including, but not limited to:

  • Partner with HCP and Patient marketing leads to define, develop and execute on NPP and PP programs
  • Understand strategic brand needs and translate those needs into the creation of effective digital campaigns
  • Manage branded and unbranded website content evolution and execution
  • Manage SEO/SEM for the brand
  • Support HCP and patient CRM content development programs
  • Lead the development and execution of social media campaigns
  • Closely track program success metrics and report ongoing progress via presentations and dashboards
  • Interpret program analytics to help evolution of ongoing campaigns, as needed
  • Support the development and rollout of field collateral
  • Acquire medical, regulatory & legal approval prior to rollout of programs/materials
  • May support planning and execution of promotional activities at congresses
  • Brainstorm new and creative growth strategies
  • Manage all promotional activities within corporate and industry guidelines for ethics and compliance.
  • Work cross-functionally and partner with commercial and non-commercial teams to deliver on impactful projects Technical Requirements & Skills:
    • Minimum 5-7+ years of multi-channel marketing--experience in the biopharmaceutical industry and/or healthcare agency experience
    • Demonstrated experience in:
    • Leading and managing SEO
    • Display advertising campaigns
    • Experience with marketing automation systems is a plus
    • Strong Excel skills (Pivots, array formulas, nested formulas)
    • Congress content development and execution experience a plus
    • This position may require up to 20% travel in the US #LI-YG1 Ultragenyx Pharmaceutical is an equal opportunity employer & prohibits unlawful discrimination based on race, color, religion, gender, sexual orientation, gender identity/expression, national origin/ancestry, age, disability, marital and veteran status. Reasonable accommodation will be provided for qualified individuals with disabilities and for qualified disabled veterans in job application procedures, as required by applicable law. If you have any difficulty using our online application system and need an accommodation due to a disability, you may contact--Talent Acquisition--by calling:--(415) 483-8800--or by--emailing--us . For electronic email and mail inquiries, please include a description of your requested accommodation, your name and contact information. Note to External Recruiters: All candidate activity and open positions are managed strictly through our Human Resources Department. Our Human Resources Department kindly requests that recruiters not contact employees/hiring managers directly in an attempt to solicit business and present candidates. Please note that failure to comply with this request will be a factor in determining a professional relationship with our organization. Submission of unsolicited resumes prior to an agreement set in place between the Human Resources Department and the recruiting agency will not create any implied obligation. Inquiries on developing a recruiting relationship with us, may be directed .

Keywords: Ultragenyx Pharmaceutical, San Francisco , Associate Director, US Crysvita Marketing, Executive , Brisbane, California

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