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Director, Media Analytics - Global Media Agency

Company: Harnham
Location: San Francisco
Posted on: January 17, 2020

Job Description:

Director, Media Analytics-- San Francisco, CA $150-160k Do you want to be a leader in one of the country's most robust agency side digital media analytics groups? If so, I have a fantastic opportunity for a Director of Digital Media Analytics to join a global media agency where you will be responsible for driving media performance and audience strategy for a leading entertainment client while managing a high performing team. ROLE OVERVIEW - DIRECTOR, DIGITAL MEDIA ANALYTICS Work with clients, agency leaders, and analytics leaders to understand, document, and clarify client needs (stated and unstated) related to audience creation and activation as well as media performance reporting Oversee media performance reporting across all digital channels utilizing Tableau and Datorama, and provide actionable insights & recommendations to clients on an ongoing basis Prioritize, customize, and present relevant messages as part of the new business or existing client sales process to address client needs Lead the process of developing, extending, and syndicating custom audiences based on client specific data and our insights on the best way to enable their intended strategy Work with analytics account teams to help identify clients with strong potential for growth in audience analytics, then develop and execute plans for driving growth with those prospects YOUR SKILLS AND EXPERIENCE 7-10 years of experience in agency or client-side digital media planning or media analytics Demonstrated success leading work multi-functional teams strongly preferred Experience with reporting & data platforms such as Datorama, Tableau, SQL, R, DCM, Salesforce DMP, comScore, etc. Experience with 3rd party data providers, DMPs (e.g. Salesforce), and DSPs (e.g. DBM) Strong understanding data and ad tech ecosystem, with a focus on digital environment SALARY AND BENEFITS The successful Director of Digital Media Analytics can expect a salary of $150-160k plus a comprehensive benefits package. HOW TO APPLY For more information about the role press "apply now". KEYWORDS Director, Digital Analytics, Marketing Sciences, Digital, Analytics, Analyst, Data Science, Data Scientist, Machine Learning, Artificial Intelligence, AI, ML, Ad Tech, Google Analytics, Adobe Analytics, Digital Media, Media Performance, Media Analytics, Audience, Audience Analytics, Audience Strategy

Keywords: Harnham, San Francisco , Director, Media Analytics - Global Media Agency, Executive , San Francisco, California

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