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PR and Social Media Coordinator, School of Fashion

Company: Academy of Art University
Location: San Francisco
Posted on: July 16, 2019

Job Description:

Driven. Engaging. Innovative. Do these words motivate you? If so, then we want to talk with you. Academy of Art University offers a rewarding employment experience for those who excel in a dynamic environment and who can consistently deliver high-caliber customer service. We thrive on ingenuity and pursue ideas every day that lead to extraordinary opportunities for tomorrow. Apply here for your next career!

Academy of Art University's School of Fashion is seeking to hire a full-time PR and Social Media Coordinator. In this role, you will develop and publish social media campaigns, manage relationships with press connections and assist in producing special events at the School of Fashion. This position is located at 625 Polk Street in downtown San Francisco. Additional responsibilities include:

  • Work with the Director of Public Relations & Special Events to augment local, national and international PR efforts.
  • Develop and manage social content strategy and social media calendars, including conceptualization and pitching ideas, directing content creation, copy and campaigns.
  • Research, prepare, write, pitch and distribute news and information (press releases, media alerts, biographies, etc.) to media outlets in local, regional and international markets including print, broadcast and web-based media.---
  • Work with the Director of Public Relations & Special Events on production of events and media relationships around New York Fashion Week, the San Francisco Graduation Fashion Show and special projects.
  • Contribute to ad hoc reports and calendars.
  • Prioritize and manage multiple projects under tight deadlines.


    • Professional experience in the Fashion Industry and/or Fashion Retail.
    • Bachelor's degree in related fields is preferred.
    • A strong comprehension of digital marketing channels and previous experience managing social media campaigns.
    • Expertise in navigating and producing content on social channels such as Facebook, Twitter, LinkedIn, YouTube and Instagram.
    • Adept and familiar with marketing automation and social marketing campaign development. Must have experience with Constant Contact and Sprout Social or equivalent marketing automation or marketing tool.
    • Strong project management and organizational skills.
    • Ability to work closely with and support leadership at the executive level.
    • Excellent communication and decision-making skills.
    • Prior experience with drafting and releasing press releases.
    • Proficient with Excel or equivalent data management tool.
    • Familiarity with CRM systems.
    • Must be flexible and willing to consistently change direction if needed.
    • Must have a good eye for design and be able to communicate and collaborate with counterparts within each department in the School of Fashion.
    • Strong copyrighting and editing skills, which includes the ability to create, revise, direct and re-purpose content to meet the strategic objectives of the department and the University.
    • Previous experience with producing video content and engaging press connections is preferred.


      Academy of Art University offers full-time employees health insurance, 401k options, paid vacation based on years of service, paid holidays, paid sick leave and a commuter benefit program. The Academy also offers full-time employees an opportunity to take one undergraduate course tuition-free each semester. We also have a swimming pool with multiple lanes, two fitness centers and many recreational programs that you are welcome to benefit from throughout the year.

      Academy of Art University is an equal opportunity employer. All applicants will be considered regardless of age, Aids or HIV positive status, marital status, domestic partnership, medical condition or genetic characteristics, race or national origin, pregnancy, religion, sex, gender identity, gender or sexual orientation, name change, citizenship, physical or mental disability, veteran status or other status protected by federal, state, local or other law. Equal access to the hiring process, services, and employment is available to all persons. Applicants requiring accommodations to the application and/or interview process should contact the Human Resources Manager by calling 415-274-2222. Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Keywords: Academy of Art University, San Francisco , PR and Social Media Coordinator, School of Fashion, Advertising , San Francisco, California

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