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Marketing Campaign Strategy & Operations Intern

Company: Calix
Location: Petaluma
Posted on: April 19, 2019

Job Description:

Massive change is occurring in the traditional service provider market with Calix positioned to play a key role in enabling our customers to deliver the best subscriber experience through agile software solutions, analytics and the cloud. In this role, you will be part of a unique and new program within the company. The program provides the opportunity to learn new skills through training and on the job learning. This opportunity will provide education into Calix and how markets are created. This role will provide exposure to different products, working across functions and at different maturity level of product life cycles. We are looking for someone who is passionate about customer acquisition and data-driven marketing and who wants to discover and optimize new ways to engage with customers and prospects. This person will be key as we drive new pilots, programs, and learning initiatives for the wider demand generation and marketing team. This is an exciting opportunity for any aspiring Sales or Marketing student to come into a high growth, fast paced environment and get real hands on experience building a Demand Generation program.

We are looking for students to work remotely in the US or Canada and join us full-time in the Summer months.


* Work with key internal stakeholders to support the development of Demand Generation programs

* Ensuring our CRM tools have clean data for outbound marketing and Demand Generation

* Researching prospect, contact and persona details in SFDC and other tools

* Assist with data general data clean up initiatives

* Loading salesforce campaigns and tying to Pardot campaigns

* Assist with adding new segmentation information to existing accounts and contacts (Job function, contact information, product preferences, product power users, etc.)

* Researching digital channel effectiveness and evaluating new channels

* Creating data-driven marketing training materials


* Working towards marketing/communication/business/sales degree

* Excel and data entry experience

* or CRM experience preferred

* Team player

* Experience in a role or project requiring analytical problem solving and analysis

* Strong communication skills with all levels of an organization

* Detail oriented

* Available to work effectively with a high tolerance for ambiguity and fast changing environments

* Microsoft Office software suite experience (Outlook, Word, Excel, PowerPoint)


* Remote - USA

EQUAL EMPLOYMENT OPPORTUNITY. It is Calix s policy to provide equal employment opportunity for all applicants and employees. Calix employment-related decisions, including recruitment, hiring, training, compensation, benefits, and promotion are based solely on an individual s qualifications and ability to accomplish assigned job functions and legitimate business needs. Calix does not unlawfully discriminate on the basis of race, religion, color, national origin or ancestry, sex (including pregnancy, breastfeeding and medical conditions related to pregnancy and breastfeeding), age (40 and over), sexual orientation, gender identity or expression, pregnancy, medical condition, genetic characteristic or information, marital status (including registered domestic partners), veteran status, physical or mental disability, status as a victim of domestic violence, sexual assault, or stalking, or any other legally protected criteria. EEO is the Law:

E-VERIFY. Calix participates in E-Verify. For additional information, please see the following:

Keywords: Calix, San Francisco , Marketing Campaign Strategy & Operations Intern, Advertising , Petaluma, California

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