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Product Marketing, Social

Company: Kenshoo
Location: San Francisco
Posted on: June 14, 2018

Job Description:

Ready to take your career to the next level? Kenshoo is looking for the best and the brightest to join our rapidly growing team.We're proud of our industry-leading digital marketing software but we're even prouder of the people behind it. That's where you come in! Our work environment is very fast-paced and entrepreneurial. We work hard, we play hard, and we always do whatever it takes to delight our customers. Reporting to the VP of Product Marketing, the Social Product Marketer will be responsible for driving product marketing related activities including messaging, competitive positioning, product launches, sales enablement and pricing. This position requires understanding of online marketing ecosystems including social, search, mobile and display advertising by brands and agencies. The Social Product Marketer will collaborate closely with Sales, Business Development, Marketing and Product Management leaders within the organization as well as strategic partners such as Google, Bing, Pinterest and Oath. Duties and Responsibilities

  • Lead Sales and Customer Success enablement efforts to support the revenue team. This includes field training, creating content and field tools with the marketing team, supporting sales calls and developing demos with the product team
  • Identify key market trends, and position Kenshoo's solutions to take advantage of these trends
  • Product evangelism - become a thought leader and evangelize through blog posts, speaking engagements and other venues
  • Collaborate on the go-to-market plan and strategy, including product messaging and positioning, product launches, packaging and pricing
  • Help manage the creation of videos, case studies, customer testimonials and messaging guides for Kenshoo sales teams and publisher partners Requirements: Kenshoo Requirements:
    • Passion and dedication
    • Desire to be the best
    • Ability to lead within your team and cross-functionally
    • Take a unique, innovative approach to your role
    • Excellent interpersonal communication and writing skills
    • Proven track-record of problem-solving in challenging and innovative environments Position Requirements:
      • Experience with search marketing and shopping campaigns preferred; social ad experience is also welcome, especially with Pinterest and Facebook
      • 5+ years of experience in product marketing with enterprise software or digital ad technology
      • Strong strategic thinking and ability to translate into implications and action
      • Attention to detail and self-driven; knows what to do, and gets it done
      • Working knowledge of the online advertising landscape, especially in best practice cross channel strategies, tech publisher innovations, and audience targeting.
      • Demonstrated ability to understand and synthesize complex concepts into simple, powerful and engaging positioning, messaging, and storytelling
      • Outstanding communication and presentation skills, both written and spoken
      • Excellent interpersonal skills
      • Previous experience working in startup companies preferred
      • Native-level English required
      • Bachelor's degree required; MBA a plus
      • Must be open to travel up to 20% of the time Region: USA

        Keywords: Kenshoo, San Francisco, Product Marketing, Social, Advertising, San Francisco, California

        Click here to apply!

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