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Public Relations Associate

Company: Jotform
Location: San Francisco
Posted on: March 20, 2023

Job Description:

ABOUT USJotform is a San Francisco-based SaaS company with more than 19 million users worldwide. We are thriving and growing, and we've never needed outside funding. That's because we like keeping things agile, independent, and fun. Jotform believes everyone should be able to create their own online forms. Our 10,000+ ready-made form templates, 100+ integrations, and more than 380 widgets have made us one of the most popular online form builders for organizations of all sizes - from small businesses to enterprises.
At Jotform, we believe paperwork shouldn't slow you down. We're dedicated to making online data and payment collection as seamless as possible, so you can build a better workflow while building your business.
ABOUT THE ROLEWe're looking for a PR Associate who is ready to hit the ground running with media strategy and pitching. The PR team is building some fun and exciting programs, including thought leadership, proactive, news, data, customer PR and speaking and awards, but we would like to find someone who will be our eyes and ears on the "ground" with media, constantly reading the news and strategizing ways to get Jotform featured. This person will be passionate about news and media, constantly honing their understanding of what makes a good story, who the right reporters are and what's needed to secure coverage. You will work closely with our PR Manager to devise creative pitch ideas and media strategy for campaigns. This role will be primarily focused on driving proactive media coverage but will also have the chance to grow by helping drive and eventually lead additional critical PR programs.
This is a full-time, hybrid opportunity.

  • Strategize and drive proactive media campaigns, drafting pitches and media lists and working with our PR Manager and PR agency to secure media opportunities, especially with vertical and top tier publications
  • Track the news throughout the day, constantly looking for reporters to engage with and new proactive story ideas to try, sharing articles that seem interesting to you and relevant to our program, and always being on the lookout for news/trend jacking opportunities
  • Meet with reporters on Zoom or in person to develop and nurture media relationships
  • Pitch and draft commentary for HAROs
  • Oversee coverage tracking, sharing stories with our PR agency and making sure they account for all stories in our metrics tracker
    As you grow in this role, more opportunities will open up. For instance, getting to run and own key PR programs like data and customer PR.
    • 2+ years of public relations experience, preferably at a PR agency
    • Entrepreneurial and can take charge and own projects with little supervision
    • Creative, constantly thinking of ways to get Jotform in the news
    • Curious, constantly wanting to learn and take in the news; in order to stay on the pulse, you gotta constantly be reading the news
    • Willing to try new things and work quickly to meet tight deadlines
      • Goal-oriented, self-starter who takes ownership
      • Has an understanding of media and what is newsworthy
      • High energy and passionate about storytelling and media
      • Ability to work collaboratively and cross functionally with local and international teams
      • Open to feedback
      • Excellent interpersonal, communication, and presentation skills
      • Desire to want to make a real difference and have an impact at an organization
      • Willing to go the extra mile with a strong work ethic - disciplined and resourceful
        WORK WITH USJotform values autonomy, respect, and productivity in our teammates. We've been growing tremendously over the past few years and are always on the lookout for talented individuals to join our team.
        • $70,000-$90,000 annual base salary
        • Hybrid work schedule (in office part time)
        • Paid commuter benefits
        • Generous market competitive total compensation package
        • Fully paid medical, dental, vision, and life insurance
        • 401(k) with company match
        • 10 vacation days per year, plus holidays and office closure during the holiday season
        • High-growth, fast-paced environment with collaborative and unique team culture
        • Professional Growth & Career Opportunities. We support your personal and professional development by providing access to educational materials and relevant conferences to stay up to date with the latest industry trends.
          OUR PROCESSWe thank all applicants in advance for their interest and taking the time to apply for this position at Jotform!
          We'll review your application along with all the others we receive and pick the top profiles for a screening call. In many cases due to time constraints and our candidate volume, only the short-listed candidates are contacted but we do consider each application carefully. If you have been selected as a short-listed candidate, we will contact you for a short screening call to get to know you better. If you don't get a call, please don't be disappointed! We receive many applications for each role and have to prioritize who we speak to.
          Jotform is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.
          Jotform values your privacy. You can find more information regarding our applicant privacy notice here:

Keywords: Jotform, San Francisco , Public Relations Associate, Advertising , San Francisco, California

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