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Lead Product Marketing Manager

Company: Quest Groups LLC
Location: San Francisco
Posted on: November 22, 2021

Job Description:

We are a financial well-being platform that partners with innovative employers to keep employees happy, healthy, and on the road to financial success. We believe that protecting your assets, family and future shouldn't require a PhD in finance, so we built a company that puts financial management on auto pilot.
We make it easy and affordable for companies to offer a suite of best-in-class financial tools including student loan repayment, 401k optimization, savings tools, and debt management. We are the only holistic financial benefit that provides financial planning to every employee, everywhere. No middle men. No confusing terms. Just simplicity.
Our team is led by repeat founders and is backed by leading VC firms like Founders Fund, Felicis and General Catalyst.
We're looking for a strategic, growth-focused product marketer to be responsible for post-product development marketing efforts. You'll act as the voice of our customer and will have a strong understanding of their needs. You'll partner with Product, Sales, and Customer Success to build, launch, and drive engagement. As an early member of the marketing team, and first product marketer, you'll also set the foundation for our messaging and positioning, developing our customer stories, and partnering with Product to create engagement campaigns.
What you'll do:

  • Execute go-to-market campaigns to drive product adoption, growth, and retention
  • Lead product launches and be a partner to the Product team, with a focus on driving results
  • Help drive deeper engagement of our product through a variety of educational content-blog posts, product tips, best practice guides, newsletters
  • Develop product messaging and positioning that sets us apart from competitors and demonstrates understanding of our customers' needs
    We're excited for you to have:
    • BA/BS degree or equivalent work experience
    • 5+ years experience in product marketing, product management, preferably in a related industry
    • Knowledge of a modern marketing tech stack - HubSpot and Webflow preferred
    • Strong interpersonal and communication skills
    • Critical-thinker and problem-solver
    • Must have strong organizational and project management skills, as well as attention to detail
    • Firm grasp on various marketing platforms, channels, and best practices, including social, digital, and email marketing
    • Must be a self-starter and able to independently move projects forward, prioritize tasks, and meet deadlines
      Remote-first Location
      • We are proud to be a remote-first company! Employees have the option to work remotely or at one of our offices in San Francisco or S--o Paulo. Employees may occasionally travel to an office or off-site for meetings or team-building events.

Keywords: Quest Groups LLC, San Francisco , Lead Product Marketing Manager, Advertising , San Francisco, California

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