Sr. Product Marketing Manager - Zero Trust
Location: San Francisco
Posted on: April 10, 2021
At Cloudflare, we have our eyes set on an ambitious goal: to help
build a better Internet. Today the company runs one of the world's
largest networks that powers approximately 25 million Internet
properties, for customers ranging from individual bloggers to SMBs
to Fortune 500 companies Cloudflare protects and accelerates any
Internet application online without adding hardware, installing
software, or changing a line of code. Internet properties powered
by Cloudflare have all web traffic routed through its intelligent
global network, which gets smarter with every request. As a result,
they see significant improvement in performance and a decrease in
spam and other attacks. Cloudflare was named to Entrepreneur
Magazine's Top Company Cultures list and ranked among the World's
Most Innovative Companies by Fast Company.
We realize people do not fit into neat boxes. We are looking for
curious and empathetic individuals who are committed to developing
themselves and learning new skills, and we are ready to help you do
that. We cannot complete our mission without building a diverse and
inclusive team. We hire the best people based on an evaluation of
their potential and support them throughout their time at
Cloudflare. Come join us!
About The Role
Cloudflare is looking for an experienced product marketer to join
our Zero Trust product marketing team. This is a high-impact,
results-oriented role, where you will work directly with Sales,
Product Management, and Marketing to take new products to market
and develop messaging and campaigns that drive acquisition and
The Zero Trust services portfolio consists of the zero trust
network access, secure web gateway, remote browser isolation, DNS
security, and L4 firewall. Successful candidates will have a
passion for helping to build a better Internet that will secure any
user, on any device, and when combined with our WAN as a service,
will deliver a Secure Access Service Edge (SASE). You will have a
drive to understand customer needs, dig into product details, and
elevate our messaging to deliver solution-oriented, breakthrough
initiatives. You will enjoy this role if you like working with
fast-paced teams and having autonomy to drive your initiatives.
This role is a part of our Product Marketing team and reports into
our Director of Zero Trust Product Marketing. This will be a highly
visible leadership role within the organization, which will have a
significant impact on the long-term growth of the fast-growing
- Own go-to-market activities for Zero Trust services.
- Understand and exploit the weaknesses of both box vendors as
well as cloud providers in Zero Trust security and Secure Access
- Evangelize Cloudflare products to analysts, prospects, and
customers-in meetings, webinars, conferences and trade shows.
- Be the voice of the product to the entire marketing team. Be
the voice of the marketing team to product management and CTO
- Develop messaging that proves Cloudflare's differentiation in
Zero Trust security.
- Develop and execute integrated marketing campaigns to drive
demand for Zero Trust security solutions.
- Provide support for the field sales teams in the form of sales
plays for both mid-market and enterprise
- Partner with our Analyst Relations team to establish Cloudflare
as a security leader.
- 7+ years of experience in product marketing/product management
with at least 4 years in a security-focused role.
- Experience at one or more cyber security vendors. Knowledge of
the OSI Model from Layer 4 TCP connections to Layer 7 HTTP and DNS
user interactions. Knowledge of cyber attacks involving malware,
ransomware, phishing, and lateral movement. Knowledge of compliance
risks involving data loss or data privacy, residency, and
- Experience positioning technical products to both technical
users and economic decision makers
- Excellent written and presentation skills. This role demands
someone who is gifted in their ability to communicate effectively
with all stakeholders, including product management, sales, comms,
- Ability to manage ambiguity and navigate unforeseen obstacles
- Self-starter who truly enjoys working in a fast-paced,
innovative cloud services company.
- BS/BA degree in Marketing, Business, Engineering, or related
What Makes Cloudflare Special?
We're not just a highly ambitious, large-scale technology company.
We're a highly ambitious, large-scale technology company with a
soul. Fundamental to our mission to help build a better Internet is
protecting the free and open Internet.
Project Galileo : We equip politically and artistically important
organizations and journalists with powerful tools to defend
themselves against attacks that would otherwise censor their work,
technology already used by Cloudflare's enterprise customers--at no
Athenian Project : We created Athenian Project to ensure that state
and local governments have the highest level of protection and
reliability for free, so that their constituents have access to
election information and voter registration.
Path Forward Partnership : Since 2016, we have partnered with Path
Forward, a nonprofit organization, to create 16-week positions for
mid-career professionals who want to get back to the workplace
after taking time off to care for a child, parent, or loved
188.8.131.52 : We released 184.108.40.206 to help fix the foundation of the
Internet by building a faster, more secure and privacy-centric
public DNS resolver. This is available publicly for everyone to use
- it is the first consumer-focused service Cloudflare has ever
released. Here's the deal - we don't store client IP addresses
never, ever. We will continue to abide by our privacy commitment
and ensure that no user data is sold to advertisers or used to
Sound like something you'd like to be a part of? We'd love to hear
This position may require access to information protected under
U.S. export control laws, including the U.S. Export Administration
Regulations. Please note that any offer of employment may be
conditioned on your authorization to receive software or technology
controlled under these U.S. export laws without sponsorship for an
Cloudflare is proud to be an equal opportunity employer. We are
committed to providing equal employment opportunity for all people
and place great value in both diversity and inclusiveness. All
qualified applicants will be considered for employment without
regard to their, or any other person's, perceived or actual race,
color, religion, sex, gender, gender identity, gender expression,
sexual orientation, national origin, ancestry, citizenship, age,
physical or mental disability, medical condition, family care
status, or any other basis protected by law. We are an
Cloudflare provides reasonable accommodations to qualified
individuals with disabilities. Please tell us if you require a
reasonable accommodation to apply for a job. Examples of reasonable
accommodations include, but are not limited to, changing the
application process, providing documents in an alternate format,
using a sign language interpreter, or using specialized equipment.
If you require a reasonable accommodation to apply for a job,
please contact us via e-mail at or via mail at 101 Townsend St. San
Francisco, CA 94107.
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