Director, Brand Marketing
Company: College of Charleston
Location: San Francisco
Posted on: February 25, 2021
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Job Description:
The Director of Brand Marketing is a creative and analytical
leader with a proven track record in marketing strategy, campaign
execution, storytelling, connections planning, and team
development. They will be responsible for continuously advancing
the brand vision through innovative, data driven, strategic
marketing programs that generate brand awareness, consideration and
intent, and leading to trial/purchase. This person will oversee the
strategy for U.S. marketing initiatives, setting objectives and
KPIs for new launches, core, one off program and direct the overall
tone & voice of the brand's presence in the US partnering across
social, paid, earned and retail. The position will be based in our
corporate office in San Francisco, CA when our offices reopen in
alignment with local guidelines. Essential Duties--and
Responsibilities: New Launch & Core Product Marketing Strategy:
Charleston, South Carolina 29424
843.805.5507
Keywords: College of Charleston, San Francisco , Director, Brand Marketing, Advertising , San Francisco, California
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