SanFranRecruiter Since 2001
the smart solution for San Francisco jobs

Director, Old Navy - Brand Loyalty Marketing

Company: Gap Inc
Location: San Francisco
Posted on: January 15, 2021

Job Description:

Job Description - Director, Old Navy - Brand Loyalty Marketing (329278) Job Description Director, Old Navy - Brand Loyalty Marketing - 329278 - Description The Brand Loyalty Marketing team drives the loyalty strategy within each of the Gap Inc brands. They oversee the launch and execution of marketing initiatives that must be integrated into each brand's commercial planning calendar and support the brand's overall marketing objectives. They serve as the primary point of contact and are directly embedded with the brand teams to provide a seamless connection to brand stakeholders. The ideal candidate for this team must have strong communication and influencing skills, as well as the ability to drive strategic initiatives across multiple cross-functional teams.

  • Co-owns loyalty performance with Old Navy brand to ensure a profitable P&L for the loyalty portfolio
  • Leads, manages, and is accountable for delivering the loyalty strategic plan, including key financial goals, customer engagement strategies, detailed marketing plans, and investment requirements. Strategies should encompass loyalty acquisition and retention efforts across channels
  • Responsible for integrating loyalty events for MTL and credit card members into commercial plans to drive customer/lifecycle objectives and hit both customer and financial targets with a cohesive messaging strategy at Old Navy.
  • Responsible for managing Old Navy Brand Loyalty & Payments marketing expense budget and completing a monthly forecast of marketing expense budget and loyalty sales targets
  • Partners with other Loyalty & Payments marketing teams on lifecycle strategies and cross-brand initiatives to drive greater personalized retention within the Old Navy brand and Gap Inc customer base
  • Serves as a thought partner to both the Brand and greater Loyalty & Payments teams on opportunities to drive customer acquisition, loyalty, and sales to the brand, including innovation and relevance to the brand customer segments Qualifications
    • 8+ years of CRM, direct marketing, or consumer driven marketing strategy experience in retail and/or loyalty
    • Strong communication and influencing skills required: written, oral and formal presentation; ability to actively participate and influence executive-level discussions and decision making
    • Proven ability to lead, manage and gain alignment across a complex, matrixed organization
    • Strong analytical, financial, and problem-solving skills. Highly comfortable with leveraging data to drive decisions and tell a story
    • Strong project management and organizational skills with the ability to manage multiple projects simultaneously, while also maintaining oversight of the business
    • Successful track record of developing and implementing marketing and field strategies that have consistently met or exceeded planned objectives
    • Must be able to thrive in fast-paced and dynamic environments Gap Inc. participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. Applicants in AL, AZ, GA, LA, MS, NC, SC, TN, and UT to review E-Verify and Right to Work postings click here Gap Inc. is an equal-opportunity employer and is committed to providing a workplace free from harassment and discrimination. We are committed to recruiting, hiring, training and promoting qualified people of all backgrounds, and make all employment decisions without regard to any protected status.

Keywords: Gap Inc, San Francisco , Director, Old Navy - Brand Loyalty Marketing, Advertising , San Francisco, California

Click here to apply!

Didn't find what you're looking for? Search again!

I'm looking for
in category

Other Advertising Jobs

Content Writer
Description: Founded in 2018 in San Francisco, CA, wisp provides a better way to treat deal with painfully common issues by providing affordable medication support - on your time. Nobody knows your body better
Company: wisp
Location: San Francisco
Posted on: 01/27/2021

Email Marketing Specialist
Description: Rakuten Rewards is currently in search of a Senior Email Marketing Specialist working out of our Bay Area Office. Reporting to the Director of Email Marketing, the ideal candidate will have a technical (more...)
Company: Rakuten Rewards
Location: San Francisco
Posted on: 01/27/2021

Head of Private Sector - Audience Marketing
Description: Head of Private Sector - Audience Marketing ul li Location: San Francisco, California, US li Additional Location s Remote US locations li Area of Interest Marketing and Communications li Job (more...)
Company: Cisco Systems, Inc.
Location: San Francisco
Posted on: 01/27/2021

Senior Manager, Performance Marketing
Description: Kendo Holdings, Inc. is a San Francisco-based beauty brand developer and wholesaler owned by LVMH Mo--t Hennessy - Louis Vuitton, the world's largest luxury group. A play on the words can do , Kendo (more...)
Company: Kendo Brands
Location: San Francisco
Posted on: 01/27/2021

Head of Marketing Business Operations
Description: In today's highly connected digital world, understanding, managing and securing the identity of individuals and things is essential to safety and success of both businesses and their customers. Billions (more...)
Company: ForgeRock
Location: San Francisco
Posted on: 01/27/2021

Head of Growth Marketing
Description: We are excited to grow our team with a Head of Growth Marketing. We're redefining the car rental experience and after 20 months of 20 month-to-month growth, we're searching for somebody to lead our (more...)
Company: Rival
Location: San Francisco
Posted on: 01/27/2021

Marketing Associate
Description: We're looking for a passionate, ambitious and entrepreneurial Marketing Associate to join our team and help lead our marketing efforts across a wide range of channels and projects. This is a rare opportunity (more...)
Company: Atomic
Location: San Francisco
Posted on: 01/27/2021

Director of Digital Marketing - Post-Launch Startup
Description: Director of Digital Marketing - Post-Launch StartupOverviewOur client is a start-up Cannabis company focused on wellness for Pain, Stress, and Sleep. They are seeking a highly motivated, analytical, and (more...)
Company: PeopleConnect Staffing
Location: San Francisco
Posted on: 01/27/2021

Marketing Assistant (San Jose)
Description: Are you the component we need Open-minded, team player, passionate and hard-working Find out by searching our job openings and learning why it's great to work at Taiyo Yuden U.S.A. . Inc. TOP TEN (more...)
Company: Taiyo Yuden (U.S.A.) Inc.
Location: San Jose
Posted on: 01/27/2021

Dir, Thought Leader Marketing Strategy, US Complement and Coagulation Marketing
Description: Dir, Thought Leader Marketing Strategy, US Complement and Coagulation Marketing Attention: If you are a current Alexion employee, please apply via br Alexion's internal Life Career portal . Note that (more...)
Company: Alexion Pharma Spain S.L.
Location: San Francisco
Posted on: 01/27/2021

Log In or Create An Account

Get the latest California jobs by following @recnetCA on Twitter!

San Francisco RSS job feeds