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Manager, Ad Operations

Company: Adknowledge
Location: San Francisco
Posted on: January 6, 2012

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Job Description:

Adknowledge is the largest privately-held online ad network with more than 300 employees and $300mm in revenue. The business runs an online auction marketplace (similar to Google Adwords) located at www.bidsystem.com where advertisers bid for click across "keyword lite" inventory in email, social games, display, and domain inventory. Bidsystem is the 5th largest advertiser marketplace next to Google, Yahoo, Facebook and MSN.



Adknowledge has grown rapidly through the acquisition of AdParlor, Hydra, Cubics, Mediarun, Lookery, Adonomics, MIVA, and Super Rewards. Adknowledge has been recognized for:



  • Ingram Magazine 2010 - as one of the BEST companies to work for in Kansas City

  • CNBC as "the next Google"

  • Silicon Alley Insider - as the 18th most valuable start-up in the world




Founded in 2004, Adknowledge is headquartered in Kansas City, Missouri. It has additional offices in Los Angeles, San Francisco, Ft. Myers, New York, and international offices in London and Toronto.



Adknowledge operates the largest ad network focused strictly on casual gaming for Facebook, MMOs, and mobile developers with annual revenue of over $60M. More information can be found at www.adknowledge.com.




The Games business has a strong technology infrastructure, consisting wholly of proprietary code developed for the following functions.



  • Virtual Currency: A robust platform to enable game developers to insert virtual currency offers into their game dynamics and monetize their games

  • In-Game Display: A proprietary ad server delivering over 8 Billion banner and video impressions per month within casual games

  • Direct Pay: A platform enabling developers to support over 125 domestic and international payment methods within their games

  • Mobile: All of the above products have recently been replicated for mobile (see press releases)

  • An auction marketplace located at www.bidsystem.com for advertisers to purchase ads through the Games business





POSITION OVERVIEW



Adknowledge, Inc. is seeking a Manager of Ad Operations to join the Games team. As the lead for managing the delivery of our video advertising products, you will be responsible for managing all operational aspects – managing relationships with ad networks, campaign management, audience targeting, budget/spend optimization, bidding, analysis, and reporting. You will manage the full life-cycle of ad operations — on-boarding, initial ramp up, supporting our publisher account team with ongoing account management for our publishers, monthly/quarterly business reviews, etc.



The Ad Ops Manager position is designed to work with advertisers and internal Adknowledge teams in the day-to-day management of advertiser, agency, and network accounts. You will work with client campaigns in multiple advertising channels – specifically, games, video, social, and mobile advertising. In this role, you will be responsible for managing several sources of advertising and helping drive strong monetization for our publishers.




Primary duties include:



  • Account on-boarding. Manage the on-boarding process, guiding customers through their orientation, setup/integration, and training with the Adknowledge platform, with the goal of making the client self-sufficient

  • Account development: Provide consultation services through to self-serve accounts, internal accounts and direct sales teams. Qualify and understand the advertisers’ objectives and business models. Assist advertisers with campaigns including pricing, ad creative, bid positions and budgets to fit the advertisers’ goals. Take a proactive approach to ongoing account and relationship management with the goal of providing superior customer experience and flawless use of our platform

  • Achieve revenue growth: Up-sell advertisers with suggestions in order to achieve account growth and ROI performance improvements. Manage and grow advertiser accounts

  • Client retention: Resolve advertiser disputes, troubleshoot customer issues and work with internal resources to resolve them

  • Analysis and reporting: Optimize, track and analyze advertiser performance. Provide business- and account-level reporting and analysis to clients and internal constituencies

  • Project and customer management processes. Develop and implement appropriate project and customer management processes to ensure exceptional delivery to meet advertiser needs

  • Trafficking: Create and manage campaigns sourced by internal sales and business development teams. Ensure delivery of traffic ordered




Additional responsibilities include:


  • Interacting with internal and external resources to ensure continuous customer satisfaction, and modifying plans and processes when necessary to maintain reliability and performance

  • Understanding functions of the advertising network including how the system optimizes, best practices and how system performance directly affects revenue

  • Maintaining a clear understanding of the social media, display advertising and internet advertising industries to fuel strategic decision making




CANDIDATE OVERVIEW



The successful candidate will be a responsible professional with at least:



  • A minimum of 3 years experience in ad trafficking or ad operations functional roles; account management experience a must

  • A minimum of 3 years working in an online advertising/interactive media business. Experience in online video advertising and mobile advertising is preferred, but not required

  • Intermediate knowledge of Microsoft Excel

  • CPM, CPC and CPA experience is preferred, but not required




The successful candidate will also demonstrate the following abilities:



  • Passion to win: Thrives in a competitive environment, does what it takes to be THE market leader.

  • Communication (written & oral): Must have strong interpersonal skills and the ability to establish, develop and maintain business relationships, as well as have excellent presentation, problem-solving and negotiation skills.

  • Analytical: Superior critical thinking skills with the ability to research and analyze data from multiple sources. Is able to work in a highly analytical environment and make decisions based on quantifiable data.

  • Proven Track Record: A proven successful career history in providing exceptional service, executing efficiently, meeting deadlines and focusing on specific goals in a team environment.

  • Resourcefulness: The ability to find solutions and deliver results within a rapid changing, entrepreneurial, technology-driven culture.

  • Organized: Able to work independently, effective time management skills, ability to manage numerous accounts and campaigns simultaneously, prioritize effectively and meet deadlines. Must be able to prioritize daily, weekly and monthly tasks and possess a “sense of urgency” to ensure deadlines are met.




If you would like to be considered for an opportunity with Adknowledge, please submit your online application TODAY!



To apply, Click Here





BENEFITS





  • Relocations packages

  • 90% of benefits paid for employees and their families

  • 3 weeks paid vacation plus 9 company holidays

  • 401k and Roth 401k: 25% match up to 6%

  • Two times your salary life insurance - Free

  • Complimentary beverages and cocktail hour

  • Complimentary catered lunches

  • Casual work environment -- No Dress Code!

  • Leading edge technology and resources

Keywords: Adknowledge, San Francisco, Manager, Ad Operations, Sales / Marketing / Pr, San Francisco, California

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